If you want to really make your article "SELL" then you've got to craft the perfect RESOURCE BOX. This is "author bio" that is below your article body and it's also known as your "SIG" (short for SIGnature).
Here are the essential & optional items that should be in your resource box along with my list of what to NOT include in your resource box:
Making your articles available for reprints by other ezine publishers and webmasters is the cornerstone strategy in building an avalanche of pre-qualified visitors to your website.
If you want your articles to be picked up and massively distributed by others, here are 7 common mistakes to avoid: Continue reading
In less than 15 minutes, you can learn the essential HTML skills that every article author and writer should know. You can learn it quickly and the simple skills in this article will greatly increase the visual quality of your articles!
By default, Microsoft Word automatically changes straight quotation marks ( ' or " ) to curly (smart or typographer's) quotes as you type. This is fine if you are only authoring your works for applications not relating to article marketing. When smart quotes are converted to HTML, the quotes are converted to non-standard characters which end up littering your document with question mark symbols and/or other garbage code.
Here's how to shut off those darn smart quotes: Continue reading
What should be in your article summary?
It's otherwise known as an article abstract or article teaser.
The purpose of your article summary is to entice a potential reader to read the rest of your article. It’s a sales pitch for the benefits your article delivers and in many cases, it makes the difference as to whether your article gets read or bypassed.
Here's a list of the 7 most critical tips that can help you create your own perfect article summary: Continue reading
Writing articles is fun, but it can be even more rewarding when you learn how to produce more in less time. Let's look at the simple concept of writing articles in "sets" instead of one at a time.
You've already agreed that putting some of your best articles into distribution is a great way to build your brand, grow your targeted traffic and get oodles of free quality back links to your website. You publish a small handful of articles and submit them to the major article distribution sites and then wait… but nothing happens or your results are depressing. What went wrong?
Ten years ago, if you were doing this strategy, a dozen to 20 articles was all that you needed to get all kinds of traffic from your investment in this strategy. Today, you need 200+ articles to begin to get the same return. Continue reading
If I use Run Your Own Website, do I also need SellBetter Toolbox? Does the toolbox come with RYOW? Continue reading
"I have two Dreamweaver ASP sites, one has shopping cart software. I would like
to consolidate into one and add audio, re-design, etc. How does your program
effect search engine ranking? I noticed you're #1 in Google so probably a plus
not negative. Would like to talk to someone..." Continue reading
There are advantages to both. You have to make the decision based on your current needs, with an eye to the future. Continue reading